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26 January @ 15:00 - 12 May @ 20:00 UTC+1




26 JANUARY – 12 MAY 2019

WOW Spazio Fumetto – Milan


Winx Club is 15 years old, and 2019 is the year of the fairies celebrations. On January 28th 2004, Rai Rai debuted the first series of magical heroines born from the imagination and talent of Iginio Straffi! Fifteen years of adventures, friendship, courage, and successes to crown with fans of yesterday and today, with a series of great events and exclusive partnerships!

We start off with “15 YEARS OF MAGIX”: a special themed exhibition, organized by Rainbow and WOW Spazio Fumetto – Museum of Comics, Illustration and Animated Image of Milan in collaboration with Rai Ragazzi, to transport the public in the magical dimension of the legendary team of fairies that over the years has conquered generations of children and girls of all latitudes of the world.

“15 YEARS OF MAGIX” will open to the public on 26 January, and will be staged at WOW Spazio Fumetto, where it will remain until 12 May. The exhibition will be developed in different areas, starting from the origins and showing how the fairies have evolved and have been able to reinvent themselves and keep up with the times (if not even anticipate them), to become an “evergreen”, an international reality , constituted at the same time by all Italian goals.

Saturday, January 26, the day of the inauguration, the public will be overwhelmed by fantastic surprises branded Winx! Wow Spazio Fumetto will open its doors at 15.00 and, until 16.00, while waiting to visit the exhibition, it will be possible to discover all the beauty secrets of the fairies with the “magic preparation” Fairy Make Up, in collaboration with MBA Making Beauty Academy of Milan and Turin. But not only: a Rainbow artist will show, with drawings in real time, how a cartoon is born and how the magic of Winx takes shape, from the pen to the screen! And at 4.00 pm the ribbon cut with the six fairies, which will be present during the afternoon for the photos with the public.

The entrance to the exhibition will then introduce the visitor to the reality of Rainbow, the content company that has created the world of Winx and that will reveal how to create a cartoon and realize the characters, and also how the techniques have improved over the years : just think that, graphically, the evolution of the fairies has gone from the first hand drawings made by Iginio Straffi up to the animation in 3D with special effects of very high quality.

Visitors will be guided on an extraordinary journey into the world of Winx, from the first drawings up to anticipations and exclusive contents of the new eighth series.

On display for the first time there will be the opportunity to admire the original sketches of the fantastic fairies and the studies of the characters, including the first test for the animation of Bloom.

Season after season we will discover how the design of the Winx has evolved, even through the original clothes of the transformations. Furthermore, it will be discovered how the world of fairies has expanded, emerging from cardboard and becoming a line of enormously successful toys, of which the rarest pieces are exhibited, but also a series of films and a comic strip, which will be on show admire the first issue and some original drawings.

There will obviously be interactive areas, photos, statues, a fun karaoke to sing the most famous songs of the Winx and even a holographic projection, to play and have fun always in the company of the magical heroines !.

And to spend a whole day with the most beloved fairies in the world, on January 28, Rainbow and Rai Ragazzi will present the “Winx Celebration Day”, with marathons of episodes and Winx themed content on the Rai Gulp and Rai Yoyo channels.

The celebrations certainly do not stop here, but will continue throughout the year with fantastic events and projects! Just to name a few, there will be a partnership between Rainbow and the Milan Polytechnic, which will involve design students. They will be asked to create a lifestyle concept inspired by the magical world of Winx, and the best works will be exhibited at the Fuori Salone during the Milan Design Week.

And since every self-respecting anniversary deserves a fantastic cake, Rainbow, in collaboration with AMPI – Italian Master Confectioners Academy, will invite fans from all over the world to participate, from March, in a contest to create the “Winx Birthday Cake”, the perfect Winx themed cake! The winners of the countries involved will thus have the exclusive opportunity to attend a pastry master class directed by AMPI and to participate in the magical Winx birthday party to be held in May!

But the year of the Winx will reserve to the fans of yesterday, today and tomorrow many other magical surprises!

Official website:


6 Winx

15 years of magical emotions

Over 100 countries reached by the Winx

8 TV series

4 TV movies

3 Film for the cinema

2 Animated Series Original Netflix

1 Original Netflix live action series in production

170 dedicated songs

18 Transformations

Over 100 changes of dress

30 Historical Enemies (all defeated)

4 working days for 1 minute of animation

Over 6,000 minutes of animation

Over 9,000,000 Frames

Infiniti Beats of Ali


The Rainbow Group was founded in 1995 by Iginio Straffi, President and CEO, and finds its worldwide fame thanks to the extraordinary success of the Winx fairies. The Group is active in the entertainment segment for children and teenagers and is one of the leading international players in the creation and development of content – both animated and live action – in the creation of television and film products inspired by them, in their subsequent commercialization, also through the granting of licenses, as well as in the activity of animated production for third companies that was integrated in 2015 with the acquisition of the Canadian company Bardel Entertainment Inc. From 2017 the Rainbow Group, following the acquisition of the Group Iven, has also expanded its television and film product offer dedicated to adults and families active on the market for over 30 years. Over more than 20 years of history, the Group has created and developed several properties and today can count on a portfolio of products transmitted in over 100 countries, through the various broadcasting platforms. Rainbow is a recognized licensing phenomenon, covering the thirteenth position in the classic international Top Global Licensor with more than 500 active licensees worldwide.

WOW Spazio Fumetto, Viale Campania 12 Milan
26 JANUARY – 12 MAY 2019
Hours: Tuesday to Friday, 15-19 hours; Saturday and Sunday, 15-20
Closed every Monday and Easter Sunday (April 21st)
Admission 5 euros whole, 3 euros reduced
Info tel: +39 0249524744/45 –


Redazione Rome Central

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26 January @ 15:00
12 May @ 20:00
Categorie Evento:
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WOW Spazio Fumetto
Viale Campania, 12
Milano, MI 20133 Italia
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+39 0249524744
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